TACAMA decided to use the name of one of the most picturesque and tumultuous figures of the conquest of Peru whose bravura can be compared to that of the liquor in the bottle: Don Francisco de Carvajal, notorious for his wickedness and cruelty to friend and foe alike, and for his particular brand of cynicism and sense of humour.  The fear he inspired earned him the nickname of “Demonio de los Andes” (Demon of the Andes).